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Eric Beyer - Beach House Classic Boardshop - Part I

The surf industry is notoriously tough to break into and it's even tougher to thrive in. Beach House Classic, a longboard focused surf shop in Bay Head, NJ, has been around for over two decades, serving up stoke in bucketloads. Even more impressively, through founder Eric Beyer's eye for surf history, the store has become an important repository of knowledge and board design, boasting an extraordinary collection of historic boards from shapers near and far. "I don't collect them," Eric explained to us, "they tend to find their way to me."

We interviewed Eric for the book, but wanted to run a parallel series of photos documenting some of the boards from his collection, many of which are suspended from every corner of the ceiling in the shop. We asked Eric to share a few of their stories in his own words. 

"My first board was a mid 70s 5’10” Michaels Fremont single fin. It's a double ender, every bit of 23” wide and 3½ inches thick out to the rail. My Dad bought it for $50 from a buddy right before the summer of 1979, the summer I learned to surf."

"We got up to Cape Cod in August. I had my 5’10” double ender and my best buddy Doug had just picked up his first board at a garage sale, a mini mal McTavish Tracker."

Boards in hand, Eric and Doug had to figure things out for themselves: "No one in either of our families had ever surfed," Eric explained, "so we learned the old school way: trial and error. We got down to Nauset Beach and found some waist high peelers rolling in on the unguarded south beach so we jumped in. After a few wipe outs, I stood up and flew down the face… I’ll never forget the feeling of freedom. I was hooked!"

With the Cape Cod waters a chilly 59 degrees, they learned they could rent wetsuits, or 'snugs' as they were known, to get a little extra water time. "My Pops took us to Jaspers and got us set up. It made all the difference in the world!"

"Later that week, we got up for a dawn session and found Doug's suit missing. We'd left them out to dry on the railing of the cottage. We realized that we had just heard the garbage truck pass. Even though the garbage men denied it, we knew what happened. The problem was, we had to explain it to Jasper's surf shop. The guys were cool… they treated us like locals and not the kooks we really were, earning our business for years to come."

Years later, Eric had the same Fremont board on display in the window at Beach House Classic.

"I got an early morning message from a guy claiming he shaped the board," Eric told us. "I met up with him and found out it was Mickey Fremont, now a lawyer in Encinitas, CA. He was in the area for a wedding and was trying to track down some of his old boards. Growing up in the 70s in NYC, he and a buddy shaped boards on the empty third floor of his buddy's parents' department store. He hung out in the shop that morning and shared a few stories. He was desperate to buy the board, but I wouldn't let it go. Although at first he wasn't too happy, Mickey appreciated that someone wanted it as much as he did. A way cool guy and a real piece of local surf history."

 

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Words by Ed Thompson

Photographs by Julien Roubinet